Learn how to build your own brand from scratch and create a compelling and memorable brand identity that resonates with your target audience.

Kieran Donahue, former chief marketing officer of IHOP, has left the Dine Brands company to join GoTo Foods (formerly Focus Brands) as executive vice president and chief commercial officer.

As one would expect for a gracefully aging institution, the aesthetic of Willamette Week has evolved over the ...

This is the origin of the Audi logo, a symbol full of globalization, a design available to any mortal, easy to reproduce by ...

Designed for everyone from food truck owners to sports leagues, this tool enables users to create a professional logo and expand it into a complete brand kit, featuring colors, fonts, and templates ...

Colour also plays a role in building long-term brand loyalty. Over time, as consumers interact with a brand, the colour ...

EXCLUSIVE: Niara Simon-Hollis has been promoted to head of marketing at Tastemade. In her new role, she will oversee the ...

Think logos are tacky? No more. Fashion has shifted from giant Gs and Cs to quiet branding that lets men and women subtly ...

Marketing can be complex, time consuming and costly. We run down the top tips and tricks to successfully market a food and ...