U.S.-based apparel brand Quiet Tide expands into short-form video as part of a broader digital strategy focused on ...

The KLIPZ app introduces a new approach to short-form video by offering a video-only experience with no memes, no photo posts and no text-only updates. Creators can upload videos up to 3 minutes in ...

Fragmented media consumption and rising advertising costs are making it harder for brands to reach and connect with audiences. Increasingly, advertisers are leveraging the power of short-form video to ...

Ukrainian YouTube star Yarik Paw (Yaroslav Petrenko), known for pioneering cinematic storytelling in Minecraft, has once again defied expectations with his latest project. Setting a new benchmark in ...

With short-form video now dominant on social media, researchers are racing to understand how the highly engaging, algorithm-driven format may be reshaping the brain. Subscribe to read this story ...

Exclusive Warner Bros. Discovery research indicates social video provides a powerful promotional lift to TV, movies First-party data counters conventional wisdom that TikTok, YouTube and IG simply ...

Short, vertical video is no longer just the domain of social apps. By building TikTok-style feeds directly into their flagship platforms, Disney+ and Netflix are trying to turn the mobile habits of ...

The YouTube subscriber count has quickly become an outdated relic. YouTube shorts has lowered the barrier to entry, making it easier to gain subscribers. While brands still look at subscribers, there ...