For over 60 years, Lowrance has led the way in fish finder technology. From the first transistor sonar capable of displaying individual fish to the first DownScan sonar to produce high-resolution ...

It was at one of those stand-around functions where people make small talk to keep from falling asleep, when a woman mentioned that her family had just bought a big boat and were having a heck of a ...

I’ve been fishing from a Hobie kayak for over 11 years, and when it comes to a fish finder GPS for a kayak, the Lowrance Hook Reveal 7 Splitshot is a rugged and reasonably-priced option. Lowrance ...

If you’re not familiar with fish finders, they can enhance the fisherman’s ability to catch fish exponentially. In its most basic form, a fish finder is used to locate fish. It will basically display ...

Best Fish Finders The Expert: As a Colorado-based angler in the Rocky Mountains, I don’t need a fish finder for the trout rivers and streams here like I did growing up catching bass, perch, and ...

Lowrance, a world-leading brand in fishing electronics since 1957, announced today its renewed OEM partnership with Phoenix Bass Boats. Under the terms of the renewed three-year agreement, Lowrance is ...