Early audience testing reveals ads from the NFL, Budweiser, Ring, Dove, and Pepsi ranking highest, sparking strong positive emotional responses. The top-performing campaigns share common creative ...

Gamepad and Smartphone neon sign vector. Games for Smartphone Logotype, Emblem in Modern Trend Design, Vector Template, Light Banner, Night Vivid Video Game Promotion, Design Element. Vector ...

Take a look at some previews for the big game ad campaigns. As the Kansas City Chiefs and the Philadelphia Eagles prepare for a Big Game rematch at Caesars Superdome in New Orleans for Super ...

Advertising disruption of video gaming is getting worse, according to new poll of gamers -- while at the same time, more of them are engaging with that in-game ad content. Now, 65% of gamers say ...

Frameplay, an in-game advertising specialist, has released research with Happydemics demonstrating in-game advertising’s superior performance versus traditional digital channels. The analysis ...

Sarah has been an editor and contributor for GameRant since 2015. She kicked off her video game journey after meeting her first Chocobo, she never looked back. After years of playing them, she ...

Tom Brady has won the most Super Bowl MVPs. A defensive player has won the award only 10 times. Here's a list of every Super ...

This year's commercials proved once again to be star-studded, featuring everyone from the Backstreet Boys and Jon Bon Jovi to ...