"Oh these Millennials, they're stupid. They know nothing. It's very easy to trick them." I heard this during a casual conversation with a Gen Z colleague who had just joined my workplace. The remark ...

Forbes contributors publish independent expert analyses and insights. Anna Esaki-Smith is an author and covers higher education. By now, the stereotypes about Generation Z ring familiar: They’re ...

Julia Kagan is a financial/consumer journalist and former senior editor, personal finance, of Investopedia. Michael Boyle is an experienced financial professional with more than 10 years working with ...

“I felt like there was this hidden instruction manual about college and grad school.” Ensuring the academic success of first- generation students is important at the Rochester Institute of Technology.

As if business owners didn’t have enough generations to decipher and market to, there’s another generation being added to the mix. Meet Generation C (Gen C)—also known as Generation Covid. Molded by ...